ICYMI: Chairman Priebus: “The RNC: In Communities and There to Stay”

Reince Priebus - August 13, 2013

Excerpts from RedState

By: RNC Chairman Reince Priebus
August 13, 2013

Back in January, I shared with RedState my vision for the RNC’s field operation and some of the lessons we had learned from the 2012 election…
Since then, the RNC has crafted a plan, redesigned our operation, prioritized reaching new communities, and dedicated ourselves to making voter engagement a permanent effort.
We will put boots on the ground in all 50 states earlier in the election cycle than ever before.  And once in place, they will stay there. We’re not building up and tearing down anymore; we’re building a foundation.
Currently we have twelve state directors in place—in Virginia, New Jersey, Florida, Michigan, Wisconsin, Montana, West Virginia, Louisiana, Texas, California, Pennsylvania, and Ohio…
The teams in New Jersey and Virginia are, appropriately, the largest, with a particular focus on minority engagement…
We already have over 125 staffers in the field; we have more people out in the communities than we do in RNC headquarters, and that’s the way it should be…
… By the end of this year—an “off year”—we will have hundreds of staff fanned out across the country and nearly 100 field offices…
Our long-term goal is to use our 2013 and 2014 efforts to build a permanent campaign that will benefit the party in the 2016 presidential cycle and election cycles to come…
In the short-term, we will be test-driving new ways of doing business, especially when it comes to voter contact and data analysis…
Working closely with state and local parties, we’ll be deploying new applications and software that will be developed in-house under the leadership of our first ever Chief Technology Officer, Andy Barkett…
That’s why our focus is on building a permanent presence. That’s why we’ve done away with looking at states as red and blue states. We’re not writing off any voter or any state…
As we continue making progress in implementing this plan—the likes of which the Republican Party has never seen—I will never lose sight of that fact. We don’t want to win for the sake of winning; we’re in this because our conservative principles and values are right for America. 

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