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Talk About A Bad Start: Mary Burke’s First Campaign Ad Awarded “Pants On Fire” Rating

- March 7, 2014

Wisconsin Democrat Gubernatorial Candidate Mary Burke's First Campaign Ad Was Awarded A "Pants On Fire" From Politifact. "Gov. Scott Walker has repeatedly told voters that Wisconsin's unemployment rate has gone down since he took office in January 2011. News articles have chronicled a gradual decrease in the rate, including a report that it dipped to a five-year low in November 2013. And yet, with her first TV ad in the 2014 gubernatorial campaign, Democratic candidate Mary Burke contradicts that notion." (Democratic Challenger Mary Burke Says Wisconsin Unemployment Has Increased Under Gov. Scott Walker," Politifact , 3/7/14)

Burke's Ad Made The False Claim That "Unemployment's Up" Under Gov. Scott Walker. "Midway through the ad, unveiled March 5, 2014, the narrator says that 'under Walker, unemployment's up.' Simultaneously, a figure on the screen changes from 4.8 percent to 6.2 percent. So, under Walker, has unemployment really gone up? And what are the numbers?" (Democratic Challenger Mary Burke Says Wisconsin Unemployment Has Increased Under Gov. Scott Walker," Politifact , 3/7/14)

In Reality, When Walker Took Office Unemployment Stood At 7.7 Percent, And Is Now 6.3 Percent - Less Than The National Average. "Under Walker, the highest unemployment rate has been 7.7 percent -- including in January 2011, the month he took office. Since then, the rate has gradually trended downward, with a bump up here and there, to a low of 6.3 percent in December 2013, the latest month available." (Democratic Challenger Mary Burke Says Wisconsin Unemployment Has Increased Under Gov. Scott Walker," Politifact , 3/7/14)

Politifact Dismissed Burke's Claim As "False And Ridiculous." "For a claim that is false and ridiculous, we give Burke a Pants on Fire." (Democratic Challenger Mary Burke Says Wisconsin Unemployment Has Increased Under Gov. Scott Walker," Politifact , 3/7/14)

Attacks On Walker's Jobs Record Are Particularly Brazen Coming From Burke, Who Still Doesn't Have A Jobs Plan Of Her Own

In December Of 2013, Two Months After Entering The Race, Mark Burke Admitted She Had Not Yet Formulated A Jobs Plan, Saying She Still Had 11 Months Until The Election. QUESTION: "What kind of jobs plan do you have to go ahead and attack his record? Not only attack his record, but create one of your own, or an idea or plan of your own to go forward?" BURKE: "Well we have about, we have a bit more than 11 months until the election. And I'll make sure I am working on that plan in terms of the real specifics at this point." (Mary Burke, Campaign Stop, 12/12/13)

WFRV In February, 2014: "What Exactly Her Plan Is To Create Jobs Is Still Unclear." (WFRV, 2/25/14)

Burke Now Says Her Jobs Plan Is Coming In A "Month Or Two." "As for Walker's charge that she doesn't have a jobs plan, Burke promised to unveil one in the next month or two." (Scott Bauer, "Walker: Burke Wrong On Wage Hike, Lacks Jobs Plan," The Associated Press, 2/5/14)


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Not Authorized By Any Candidate Or Candidate's Committee. www.gop.com