In case you missed it, the
Republican National Committee (RNC) sat down with NOTUS to give an inside into
how Republicans are going to win the midterms.
You can read the full story here or
see highlights below.
Inside
Republicans’ Plan To Win The Midterms
NOTUS
June 29, 2026
Donald Trump won the
presidency in 2024 by turning out multitudes of people who usually don’t vote,
in no small part because his campaign built an entire strategy around
aggressively courting their support.
Republicans, including some
involved in Trump’s campaign, now think they can use the same strategy to save
the GOP’s control of Congress.
From almost the moment the
2024 campaign ended, Republicans have dedicated themselves to building a
turnout operation with the sole focus of identifying, engaging and ultimately
persuading “low propensity” voters — those who maybe cast a ballot two years
ago but often skip midterm elections.
It’s a program aimed at
solving a traditional problem for parties in power during midterm elections,
when their voters become more complacent and turn out in lower numbers than
their opposition’s. And the years of dedicated work is an overlooked reason Republicans
think they have a chance to defy widespread predictions of their electoral
doom.
[…]
The Republican National
Committee and the White House itself — is working closely together to achieve
the same goal.
[…]
The GOP also has some novel
advantages in this year’s election, including a more Republican-friendly map
with fewer battleground races, loads of cash, data-rich models of the voters
they’re targeting and new and refined outreach tactics.
[…]
“What we’re doing in ‘26 is
mostly a continuation and refinement of what we did in ‘24 and had a lot of
success with,” said Michael Ambrosini, the RNC’s chief of staff. “If we can
reassemble that part of the president’s coalition in marginal swing House districts,
you’re in a great spot.”
[…]
The party is running a tailored digital ad campaign targeting those voters, will launch a robust mail program, and has spent almost the entire cycle building a voter canvassing program…
[…]
Trump, of course, sits in the center of the party’s efforts. Voters who backed the president in 2024 despite a thin voting history are at the center of the GOP’s turnout efforts now. And Republicans say their candidates are prepared to align themselves closely with Trump, no matter what district or state they’re running in.
[…]
